Instead, meta descriptions influence user click-through rates, and if your click-through rates are higher, you'll rank higher. They were cheap, easy, useful ways to syndicate one article and generate hundreds of links pointing back to your site from other directory participants. A healthcare communications agency will collaborate to develop effective …

Link outreach is a common and powerful link technique in use by SEO professionals these days, and for good reason--it's an effective way to scale up your high-quality and relevant links. As an SEO professional, you need some crawlers to dig deep into your website, and for this purpose, Screaming …

When I did that and set country-specific locations for each domain, the international domains started ranking for the same short tail, high search volume keywords that the main site ranked for – with no additional link building required. The common solution to combat this is to add unique descriptions at the …

If your answer has numbered lists, rich media such as images and videos, and is generally more helpful than an obvious answer to the question, then you have a greater chance of being featured. Besides keywords, what determines how well your pages rank in search results? I asked where I …

The more information you provide, the richer the listing when your video finds its way into the search results article. Microdata and RDFa are very similar. Use your own imagination combined with projection advertising to create a visual feast. Filtered URL shortener desktop/mobile/image/video only, this chart shows …

Always ensure that unique content fills the majority of home page body content, as a homepage consisting merely of duplicated product blurbs offers little contextual value to search engines to rank the home page as highly as possible for target keywords in search engines. Ideally, your content is just a …

They'll help corral thoughts as you begin editing. Video gets read, shared and linked to, providing plenty of signals to amplify your search ranking. When it comes to buying a new garage doors the process can sometimes be a little bewildering. So Rays Web Studio appear high on search engines …

Like all other third party tools, use it as a directional tool to monitor overall SEO progress. Is this the sort of page you'd want to bookmark, share with a friend, or recommend? Does the act of powerpoint course really add value? This Marketing Articles Google's purpose since providing valuable …

A marketing communications planning program will often be based on information derived from communications research. On one hand, search algorithms themselves are getting more and more complex. I asked where I could find antique rocking horse for sale . Once URL shortener finish your keyword research, next step is to conduct …

When multiple pages have the same tag, those tags are useless to the search engine. But let me be very clear about one thing; SEO is not the be all and end all of content marketing. Children love playing on playground equipment - didn't you when you were younger? Google New …

Not every piece of content will be interesting for each and every user out there. Your website will get in front of a random audience from time to time. However, your job is not to please everyone, but to create content tailored to the needs of your customers. This is …

This method involves developing efficient and effective organic results that arise from a natural search process. This is even more important if you are targeting a specific keyword topic; in those cases, if you want to rank, you need to provide the information you are promising in a meaningful way …

In the case of goods and services, the product, its name, and other features can all generate emotions.Some emotions or attitudes about particular goods and services remain relatively benign but others are more strongly held. Ensure that the title and URL are Link farming, buying links, getting links from …

For users, when returning a 404 error you should make sure to display a human friendly "not found" page that helps users find what they were looking for. Entering head terms into Google and making note of Google Suggest results is a general indicator of which long tail keywords receive …

As part of any digital marketing strategy, Search Engine Optimization (SEO) is integral to driving customers to your business via online platforms. It's an iconic brand, online and offline, that has a proven track record with consumers. By using on page content, you'll be spreading out your SEO across all …

Searchers are typing longer queries that trigger fewer paid search matches, and they are increasingly recognizing the difference between organic and paid results and have growing ad blindness. In terms of the Web, you select a template with navigation and customize it with your color selection, logo, text, and photographs …